The Results Are In: Engagement Metrics That Exceed Every Expectation

When we set out to create goodtogo.dev, our mission was clear: help businesses thrive in the evolving digital landscape by creating a comprehensive digital marketing platform using AI to automate their marketing efforts. Our model was designed to deliver higher visibility, deeper connections with local communities, and—most importantly—real, measurable results. Now that the first two weeks’ metrics are in for our very first customer, we can’t wait to share how our AI-powered platform has completely validated our approach. These numbers aren’t just good; they’re off the charts.

Engagement Metrics at a Glance

Over the past 14 days, our platform has been busy generating daily social media content for our Go Social package automatically. The numbers below reflect total engagements across 10 posts for a small, local service business that started out with just 24 followers:

  • Engagement Rate by Reach (ERR): 21.77%
  • Engagement Rate by Post (ERP): 87.86%
  • Engagement Rate by Impressions (ERI): 12.48%
  • Daily Engagement Rate (DER): 62.76%

To put these numbers in context, businesses of this size often see single-digit engagement rates—if they’re lucky. Hitting engagement rates above 10% is generally considered a home run, especially with a modest follower count. Here, we’re seeing nearly 22% when measured against reach and a staggering 88% when measured per post.

Why These Metrics Matter

  1. High Engagement Means Relevance: Engagement rates measure how many people interact with your content relative to how many see it. These metrics indicate that our AI-generated content is on-point and resonates with the local community.
  2. Brand Credibility and Awareness: The more likes, shares, comments, and click-throughs a business gets, the more trust it builds. Over time, higher engagement equates to a stronger online reputation and more potential customers discovering your services.
  3. Proof of Concept for AI-Driven Marketing: We built our platform around the idea that consistent, high quality, hyperlocal, industry-specific content would be the key differentiator in capturing attention. These early results confirm that our AI engine understands how to spark interest and drive results.

How Our AI-Powered Platform Delivers

  1. Hyperlocal, Industry-Relevant Content
    Our AI-powered platform is trained on your location and your specific line of work—whether that’s HVAC in Phoenix or commercial cleaning in Seattle. It then produces daily posts and website updates covering exactly what your local customers need to hear, from seasonal tips to sharing helpful insider industry knowledge.
  2. Automated Across All Channels
    From social media to website updates to email marketing, the platform pushes your content live without you lifting a finger. You may share content if you want, or let it run entirely on its own. Either way, you stay consistent and visible online.
  3. Custom Images with Logo Integration
    Every social post comes with an automatically generated, on-brand image featuring your company’s logo. This keeps your online presence both fresh and instantly recognizable.
  4. Dual Search Engine Benefits
    We build daily content full of local keywords and service-specific descriptions—great for traditional SEO. But our platform also optimizes for AI-powered searches, making sure your business is found whether customers use standard search engines or newer AI-driven queries.

Why These Early Results Validate Our Approach
  • Local Business Respect + Targeted AI Content = Engagement
    We knew there was a perfect formula for local service businesses: complement their hard work with our expertly-crafted content, which reflects well on both the business and local community. Seeing engagement rates consistently above 20% shows that this model has cracked the code.
  • Less Effort, More Growth
    Our client didn’t have to spend hours brainstorming social posts or blog topics. Instead, they could focus on delighting customers while our AI took care of the day-to-day marketing heavy lifting.

Looking Ahead

We’re thrilled about these early results, but this is just the beginning. As we bring more businesses onto the goodtogo.dev platform, we expect to see similar leaps in engagement, search visibility, and brand authority. Our product roadmap will see us deliver more new and exciting features and capabilities over the coming months.

For local service businesses wondering if digital marketing is worth it or if AI can actually deliver, let these numbers speak for themselves. Our approach—automated yet personalized, powered by enterprise-grade tech yet accessible to local entrepreneurs—works. And we can’t wait to help more service professionals discover a simpler, more effective way to market their businesses.

Ready to see these kinds of results for your own business? Contact us to learn more about how our AI-powered platform can make your digital marketing a breeze.

Thank you for joining us on this exciting journey as we continue proving that AI-driven, hyperlocal content truly unlocks the full potential of service businesses in the digital age.